Mobile Marketing

Do you remember back in May when Guy Kawasaki launched his blog at truemors.com which offered a new kind of user submitted content by allowing people to send in rumors hot off the press from almost any medium including email and SMS? The idea gained a lot of press (not all positive) and no doubt signifies a shift in the conventional thinking of web marketing towards a new form of mobile marketing. The system that makes the sms marketing part of the blog possible was created by golivemobile.com who are not offering it free for early adopters. The company also created a number of other mobile marketing solutions, more information is available on their website.